
Building Blocks of your US Strategy
US
Market Expansion for German
high tech Companies
The GBC Team-of-Experts provides our clients with a full range of customized
services for their international business development.
GBC Workshop
Together with our clients, we analyze the product family, competitive
scenario, and objectives and expectations from US market expansion. This
workshop is a useful exercise towards deciding to enter the US market.
Project Design
Every successful project needs a strong foundation. Our team will assess
with our clients what can be achieved in which time frames.
Market Research
Our market research will encompass all aspect that need to be considered
before executing on a go-to-market-plan: Competitive Analysis, US industry
regulations, product feature analysis and market segmentation.
Strategy and Positioning
In addition to the market research, our Team-of-Experts will define strategy
and position the clients’ products and services according to industry specific
business cycles, short-term/ long-term objectives trade-off analysis and provide
a US market access evaluation. Our Team-of-Experts will give our clients an
impartial recommendation whether it is advisable to enter the US market by
building an operation or to access it through Strategic Alliances. This US
Market Entry Assessment is invaluable towards formulating the right strategy to
execute against.
Strategic Alliances
Our Strategic Alliance services include firstly, the screening of potential
alliance partners and development of a coherent value proposition. Secondly, we
pitch to potential alliance partners. Our Team-of-Experts will also assist
clients with the due diligence and closure of the alliance agreement
Building US Subsidiary
For building your operations in the US, we serve as the interim executive
team (and hire staff if necessary) for our clients. We posses the expertise to
build an operation from “ground zero” as our Team-of-Experts are experienced
professionals who have a proven track record of exactly doing this.
Additionally, we make use of our excellent network of service professionals
(legal, tax, accounting). After a predefined start-up period, our clients will
takeover an up-and-running operation.
Transition
We will make sure that during the transition period all vital information,
contacts and knowledge is shared with our clients. Our hands-on execution,
experience and vast network will shorten our client’s time-to-market
dramatically.
Strategic Counsel
After the transition period our Team-of-Experts can assist the US operations of
the client as a Strategic Counsel permanently or on a case by case basis.
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