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As a Team of Experts we have been in the trenches of building businesses internationally. The following Case Studies reflect much of our approach: We are committed to reach the goals for our clients by working with our clients together. Each engagement had a predefined list of deliverables, time schedule and tangible results. The GBC Team of Experts believes in strategic planning, but even more in hands-on execution for superior results.
Often founders and management of early-stage Internet and IT companies lack the business development expertise and the human resources to grow their companies fast enough to suit investors and the market. Global Business Communications (GBC) assists these companies through strategy development, strategic partnerships, marketing efforts and public relations activities, to solve a myriad of eminent business needs. From venture capital funding to domestic and international product and company launches GBC serves as a Global Business Accelerator guiding companies through these business needs, allowing them to reach the next stage quickly and efficiently.
Depending on a company's needs, GBC will jump in with a number of tools and expertise as interim executives or will execute a given task or tasks on a project-basis. The GBC team of professionals draws on over 25 years of high-tech experience in the U.S., Europe and Asia.
The result? Customers get to market faster, and if they are already there, they quickly broaden their reach, awareness and partnerships through GBC's concentrated efforts and network of associates worldwide.
GBC is located in Los Gatos, California, and can be reached at (408) 317-1743 or email: info@gbcommunications.com
Gesellschaft fuer Wirtschaftsfoerderung (GfW)The Economic Development Corporation of the State Nordrhein-Westphalen in Germany.
The GfW sees itself as an interface between business, administrative bodies, academia, scientific research and politics for the state of Nordrhein-Westphalen (NRW) in Germany. The state is home to some of Germany’s biggest telecommunications, media and technology companies such as Deutsche Telekom AG, Vodafone AG and Bertelsmann AG.
Business Situation:
Initiating Strategic Alliances between German companies from the state of NRW and US companies in the telecommunications, media and technology industries. GBC executed for the GfW on the West Coast by bringing German and US companies together at the Strategic Alliance Matchmaking Event in Menlo Park.
The GBC Process
GBC leveraged its network of Venture Capitalists they have worked before with to invite the most exciting US companies that are interested in an expansion into the German/ European Market-without huge capital expenditures- through strategic partnerships. GBC met or conducted conference calls prior to the event with these companies to receive a precise picture of each company’s goals regarding a strategic partner in Germany.
Outstanding Results
GBC had
The Dortmund-ProjectDortmund is one of the largest cities in the State of Nordrhein Westphalen, Germany. Their economic restructuring program, The Dortmund-Project, includes a business development program to attract cutting-edge IT and US software companies to that region by offering them wide range of economic incentives.
Business Situation:
In cooperation with McKinsey & Company in Frankfurt the initiative was to solicit, contact and pitch the Dortmund-Project and its economic incentives to West Coast software companies for choosing their city as a business location in Europe.
The GBC Process
Due to the short notice of our engagement with McKinsey and the Dortmund-Project, GBC leveraged its extensive network of technology companies and investors to allocate the most interesting software companies on the West coast. GBC managed the entire road show for the visit in the Silicon Valley area of the Dortmund-Project delegation consisting of officials and CEOs of German IT companies.
Outstanding Results
Within 10 days from start of the project, GBC had received 20+ commitments from US software companies to meet the Dortmund-Project delegation. GBC assisted the delegation through the meetings and thus, increased their visibility as one of Europe’s leading IT and software development clusters.
e-Appliance Corp.
e-Appliance Corporation, based in Silicon Valley, designs high density, high performance, scalable network appliance servers that vastly accelerate Internet data transmission and total data throughput.
www.eappliancecorp.com
Business Situation: Accelerate eAppliance's fundraising efforts.
The GBC Process
In April 2000, GBC began working with e-Appliance to accelerate their VC efforts. In preparation of contacting VCs, GBC worked with e-Appliance's executives to develop a streamlined business plan, supporting collateral and creating an effective, yet powerful presentation specifically designed for the VC community. GBC then networked and met with VCs at high-level conferences such as Red Herring in Lake Tahoe. GBC continued to identify, target and arrange bi-weekly VC meetings until June when a term sheet was received and GBC advised e-Appliance's CEO during his negotiations with the VCs.
Outstanding Results
Through this process with GBC, e-Appliance produced and communicated a clearly defined vision, business model and product to a targeted audience. e-Appliance's visibility increased tremendously and resulted in accelerating the VC funding process and raising $15 million dollars.
Straton-itc.com
Straton, a European ASP company, provides e-business solutions such as ERP and Warehouse Management software to European mid-sized companies and offers consulting/implementation and hosting services.
www.straton-itc.com
Business Situation: Locate a professional software solution in the U.S. for a European-U.S. strategic partnership, to implement the company's product in Germany/ Europe as a turnkey solution along with Straton's IT consulting services.
The GBC Process
GBC conducted an in-depth market research for Straton based on the company's specified parameters and identified a concise list of potential strategic partners in the U.S. and immediately secured meetings. GBC then accompanied and consulted with Straton's CEO and COO during the course of the meetings. GBC's efforts ranged from the preparation and execution of Straton's business presentation to the U.S. companies to bridging language and business cultural differences.
Following the meetings, GBC advised Straton's executives on the terms of a lucrative partnership agreement with a viable partner and continued to function as Straton's representative in the U.S.
Outstanding Results
Through joint efforts, Straton was able to find a strategic U.S. partner. As part of the ongoing relationship the companies have joined resources to accelerate efforts to introduce a new enterprise software solution to European mid-sized companies.
Aviatis
Aviatis offers a Web-based software solution for integrating distributed complex engineering projects on a real-time basis.
www.aviatis.com
Business Situation: Accelerate the VC funding process and seek qualified counsel.
The GBC Process
GBC had previously aided Aviatis between April and September, 2000, introducing the company's software product to the European automotive industry. At that time, GBC designed all of Aviatis' communication materials for the German market, represented it at the Verein Deutscher Ingenieure conference for the automotive industry (the conference of the German engineering community) in Baden-Baden, Germany, and scheduled follow-up meetings.
In support of the VC funding process, GBC aided Aviatis in refocusing its overall company pitch to the VC community. GBC coached management on communication techniques in regards to both the company and product presentations. GBC then successfully placed Aviatis at Red Herring's VC conference in Southern California. Out of 400 applicants, Aviatis was one of 20 start-up companies chosen to be a presenter at the conference. Prior to the event, GBC identified, pitched and arranged VC meetings during the event, which resulted in follow up meetings in the San Francisco Bay Area. During the conference, GBC networked on behalf of Aviatis and opened doors to secure additional meetings with VCs.
Outstanding Results
GBC obtained more than 10 VC meetings for Aviatis within a week, including a corporate VC meeting.
AmpleSpace
AmpleSpace, a provider of broadband wireless service, is targeting a multi-billion dollar market and was the first in penetrating the market in many metropolitan areas. The company delivers comprehensive Internet and communication solutions tailored to the specific needs of small and medium-sized enterprises (SMEs) by offering broadband data, voice and video transmission as well as other value-added services.
www.amplespace.com
Business Situation: Secure VC funding.
The GBC Process
Through market research, GBC identified potential strategic partners as well as competitors and worked with AmpleSpace to redefine and reposition their value proposition to the VC community. GBC crafted a pitch and targeted potential investors. To increase visibility, GBC attended key conferences and events to network on AmpleSpace's behalf, which opened doors to securing additional VC meetings.
Outstanding Results
AmpleSpace has benefited from redefining its business model and goals. This has allowed the company to become much more competitive in its market and much more efficient in its current efforts to prospect potential strategic partners and/or investors.
Integrated Marketing Technology
IMT, a San Francisco-based leader in tools for improving marketing economics, has developed an application that provides an effective, cost-efficient and timely analysis of marketing initiatives and campaigns. The application serves very large subscription-based companies in media, telecommunications, cable and financial services.
www.imtnetwork.com
Business Situation: Accelerate IMT's strategic partnership efforts.
The GBC Process
GBC identified, researched and prioritized key potential strategic partner companies in the areas of database management, software, customer relationship management, direct marketing and consulting. GBC worked with IMT in formulating a pitch tailored to each potential partner's business. GBC contacted the partners, set up conference calls and initial meetings. GBC jointly attended key industry conferences to network and open doors to strategic partners.
Outstanding Results
GBC secured the attention and interest of significant potential strategic partners that may invest in IMT.
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